While the life expectancy of the population is increasing, the life expectancy of advertisements is actually declining; worse on the net than in any other medium.

In fact, the life expectancy of an ad on the net is only 4 days, thereafter it needs to change and its content redesigned. Cyclops will help you plan a three-to-four month communication program. We'll alter the advertisement or promotion and have it automatically updated every four days. The plan includes content redesign, execution and media distribution.

Copyright Cyclops Communications, Inc. 1999